McLaren reports record sales for 2014

January 8, 2015
McLaren Automotive, maker of the P1 supercar, has announced record sales for 2014 calendar year. McLaren has posted improved sales in every year since launching in 2010.
McLaren sold 1,648 vehicles last year, marking a 21 percent improvement over 2013. The vast majority of those sales, around 1,400, were accounted for by the 650S Coupe and Spider. However, a few examples of the outgoing 12C were also included in the mix.

McLaren delivered 248 examples of the P1 during 2014, representing about two-thirds of the car’s planned 375-unit production run.

“These latest results highlight that McLaren Automotive continues to push boundaries and set records year-on-year, and are testament to the energy and professionalism of the teams in woking and around the world, including our retail partners,” said Mike Flewitt, Chief Executive Officer of McLaren Automotive. “The past 12 months have seen the launch of the 650S in both Coupe and Spider form, and the first full year of McLaren P1 production, and sees the third consecutive year of growth for the brand which is a fantastic achievement.”

North America was McLaren’s largest single market in 2014, accounting for more than 290 deliveries. The Asia-Pacific market remained a strong one for McLaren, with sales increasing by 80 percent.

McLaren should see continued success in 2015 with the British automaker planning to launch its most obtainable model to date, the Sports Series. That vehicle will be introduced at the New York auto show in April.

Posted in :  Auto
Tags : 

URL for this post : http://auto.de.0685.com/?p=3062

Leave a Reply