Built at the McLaren Production Center in Woking, England, the lineup kicks off with the 570S Coupe. The first unit has already rolled off the production line for delivery to a showroom in the UK.
The 570S is powered by an adaptation of the same 3.8-liter twin-turbocharged V8 that powers the Super Series 650S. A third of its parts are entirely new, with output dropped to 562 horsepower and 442 lb-ft of torque.
The company is expected to offer a Spider convertible variant, along with a comfort-focused ‘Gran Turismo‘ package with a unique body shape and more interior space for long-haul cruising.
“The start of production of the new Sports Series cars is a pivotal moment for McLaren Automotive,” said sales and marketing director Jolyon Nash. “The Sports Series is targeted towards a new buyer and opens McLaren up to the sports car market that we have not served to date.”
McLaren has already received orders for at least 1,000 Sports Series cars. By 2018, with the full family available on the market, the company aims to more than double its annual sales volume to 4,000 cars per year.
Live images by Brian Williams.
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