After outselling Toyota by 329,677 vehicles in 2012, Ford entered the last selling month of 2013 with a 396,041 unit lead. Thanks to strong demand for vehicle like its Fusion sedan and F-150 pickup truck, Ford should be able to extend its lead over Toyota by the time December comes to a close.
“The great news is that we are not overly reliant on any one segment – we’re seeing double-digit sales growth in cars, trucks and utilities,” said John Felice, vice president, U.S. marketing, sales and service. “The Ford brand has had more retail share growth than any other brand in the country, with our most significant gains coming from import-dominated coastal markets.”
Ford is expected to sell more than 290,000 units of its Fusion sedan, which would set a single year record for the mid-sizer. Meanwhile, the F-150 pickup is expected to push past the 700,000 unit mark in 2013, which would secure its position as the best overall selling vehicle in America for the 32nd straight year.