Overall vehicle sales for the company’s BMW, Mini and Rolls-Royce brands increased by 5.3 percent, setting a new record of 533,187 units for the quarter.
BMW-badged models helped drive the gains, with deliveries up by 8.3 percent to 458,088 units. The company suggests new models helped boost sales, along with an increase in demand from buyers in China and Europe.
The company has also succeeded in growing its EBIT profit margin to 11.7 percent, up from 9.6 percent for the same period past year. Both Audi and Mercedes-Benz are still working to get their respective margins above 10 percent.
“After our record sales volume performance in the first half of the year, we are now targeting a significant increase in the number of vehicles delivered to customers in the current year and hence a new sales record of over two million vehicles,” said BMW AG chief Norbert Reithofer.
The company plans to introduce a total of 16 new or redesigned models from its various brands in 2014, including the 4 Series Gran Coupe and the BMW i8, as it attempts to hold its lead in the luxury segment.
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