The company plans to spend the equivalent of $3.3 billion USD to achieve its near- and long-term goals. Half of the cash will be spent at German sites in Ingolstadt and Neckarsulm, while enabling the company to hire additional experts with a focus on future technologies.
Some of the new workers will be tasked with developing the company’s first high-volume battery-electric vehicle, previewed in concept form as the e-tron Quattro (pictured). The crossover is on track to arrive in production form by 2018.
“We are continuing with our high levels of investment in future technologies to enhance the strong position of our brand,” said Audi chief Rupert Stadler. “A significant proportion of our investment is naturally in the field of alternative drive systems.”
Previous reports suggest Audi plans to release at least two electric crossovers before the end of the decade. One is expected to be built upon the same modular MQB platform that underpins the Volkswagen Golf and A3 sedan, while the larger MLB model is said to carry the Q6 nameplate and serve as a sleek and sporty battery-powered alternative to the larger Q7.
Audi will show the Q2 and next-generation Q5 sometime next year. The company plans to expand its portfolio to include 60 vehicles by 2020.
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