Toyota reveals Corolla 50th Anniversary Special Edition

March 25, 2016

Toyota has revealed a limited-edition Corolla at the New York auto show, celebrating five decades since the popular nameplate was first introduced.

Based on the 2017 Corolla SE, the 50th Anniversary Special Edition features a few unique details to stand out from the basic model.

Buyers can opt for an exclusive Black Cherry paint, and all configurations feature 17-inch wheels that combine a machine finish and contrasting dark gray inserts. A special 50th anniversary badge adorns the exterior.

The interior features a black color theme with Black Cherry (red) contrast stitching on the seats, steering wheel, shift boot and center armrest. Occupants will know they are entering a special Corolla when they step on the 50th Anniversary Edition floor mats.

The Corolla claims the title of the world’s all-time best-selling car. More than 43 million examples have been sold globally in the past 50 years, starting at home in Japan in November 1966 before moving to the US in 1968. The company now sells around 1.5 million per year, built at 16 global factories.

The 50th Anniversary Special Edition will go on sale this fall. Only 8,000 examples will be headed to US showrooms.

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