Ford snags former GM exec to head vehicle connectivity department

Ford announced on Friday that Butler, 50, will assume his position as the company’s new executive director of connected vehicles and services effective immediately.

“Not only does Don understand the connected car landscape, but probably just as important, he understands customer expectations,” said Raj Nair, group vice president, Global Product Development. “Having a leader with technology experience both inside and outside the industry is a rare combination – we’re excited to have Don join our team.”

Butler most recently held the position of Cadillac marketing vice president within GM. Butler has also help leadership positions in GM’s Pontiac, Chevrolet and OnStar divisions.

After exiting GM, Butler served as vice president for telematics startup INRIX.

Ford’s appointment of Butler coincided with the company’s announcement that it will roll out Sync Applink to 3.4 million vehicles already on the road. Launched in 2010, Sync Applink gives drivers access to apps like TuneIn, NPR and iHeartRadio via a smartphone connection.